Chad Conley, CEO and co-founder of Complete Roofing, has been recognized by Fixr as one of the Top 26 Roofing Experts for 2026 — a testament to his leadership and influence in the roofing industry. Under Chad’s guidance, Complete Roofing has built a reputation for reliability, craftsmanship, and a commitment to excellence.
Read MoreThe home insurance landscape has dramatically shifted, and your roof is now under intense scrutiny. With 25% of U.S. homeowners losing coverage in the past year alone, understanding how to protect your policy has never been more critical. The surprising truth? Even minor roof issues like moss growth or a few missing shingles can trigger policy cancellation.
Read MoreBy 2018, Complete Roofing had already established itself as a respected Atlanta roofing contractor with a solid reputation for quality work and reliable service. But Chad Conley, the company's CEO, wasn't satisfied with just being good. He saw fundamental problems with how the entire industry conducted roof inspections, and he was determined to find a better way.
Read MoreIt was a Tuesday morning in Atlanta that nobody will forget. An experienced roofer was conducting a routine inspection after a storm when the damaged roof gave way beneath him. He fell through and spent the next three months in the hospital recovering.
Read MoreFor over a century, roof inspections meant the same thing in every city across America. Someone would show up with a ladder, climb up on your roof, walk around for a few hours, and hopefully come down with an accurate assessment of what they found up there.
Read MoreFebruary 2008. Chad Conley had just finished six years as a U.S. Marine Sergeant. He had his project management degree in hand, but like many veterans transitioning to civilian life, he faced a big question: What comes next?
Read MoreIt's one of the most common reasons Atlanta homeowners avoid calling their insurance company after a storm: the fear that filing a claim will send their premiums through the roof. We hear it constantly. "I don't want to rock the boat." "I'll just pay out of pocket." "I heard claims make your rates go up."
Read MoreMany people think hail damage is a minor annoyance that can be ignored… out of sight, out of mind. But the cold reality is that there are real consequences for not knowing the actual condition of your roof.
Read MoreWhen the door opened for drone piloting, I was a little nervous of taking on that role. I could just imagine myself crashing the drone into the side of a house or a tree. Those drones are not cheap!
Read MoreMost Atlanta homeowners think about their roof from the outside. They watch for missing shingles, look for stains on the ceiling, and call a roofer after a storm. What very few people think about is what's happening directly underneath their roof — in the attic — and how profoundly it affects how long their roof lasts.
Read MoreYou may think that rain can’t do any significant damage to your roof - after all, they’re designed to be waterproof, right? Here are four ways heavy rain impacts your roof.
Read MoreEven though your roof is your home’s first line of defense, not many people know how to tell when their roof is failing. Pay attention to these five signs of roof damage.
Read MoreGeorgia is not an easy place to be a roof. Between the sweltering summer heat, high humidity, and an active storm season that brings some of the heaviest hail activity in the Southeast, a residential roof in Metro Atlanta works harder than almost anywhere else in the country. The average asphalt shingle roof is rated for 20–25 years — but without proper maintenance, Atlanta's climate can shave years off that lifespan.
Read MoreYour roof is one of the most expensive and most important components of your home — which makes it a prime target for bad advice, outdated thinking, and myths that have been repeated so many times they feel like facts. After replacing over 11,500 roofs across Metro Atlanta, we've heard every misconception in the book. Here are the seven that cost homeowners the most money.
Read MoreDrones and AI technology are taking over many industries today, and the roofing industry is no exception. We’ve outlined the top benefits of using a roofing company that uses drones.
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